Louis Vuitton Moodboard
DESIGN INSPIRATION
Note: I do not own these images. These assets below were curated for the purpose of this moodboard.
TYPOGRAPHY
Louis Vuitton is a timeless, classic brand so the typography would reflect that. For headlines, a classic serif typeface combined with san-serif paragraph text gives the right balance for conveying modern luxury.
EMOTION
Louis Vuitton is attainable for some but not all. The brand upholds an heir of fantasy, aspiration and exclusivity. We draw our audience in further with imagery that speaks to the desire to be connected to that dream-like feeling.
COLOR PALETTE
Calming pastels, neutral tones and bold sky blue accents are the focus. This color palette aligns with the Louis Vuitton brand perception and emotion that connects to customers.